Coralie Claude

Coralie Claude

Marketing Assistant

About

With a digital marketing MBA, Coralie is passionate about digital strategy and e-commerce.

After a successful experience in an SEO agency, where she honed her skills in SEO and optimized content creation, she joined Loyoly to help brands grow.

As a content writer, she combines technical expertise and creativity to produce inspiring, strategic articles tailored to the needs of e-tailers.

Her aim: to help brands build audience loyalty and maximize their impact in a constantly evolving digital world.

Author's posts

7 must-listen ecommerce podcasts for 2025

Looking for the best ecommerce podcasts in 2025? Discover 7 shows packed with strategies, advice, and expert insights to grow your business.‍

How can I use Whatsapp marketing in my retention strategy?

Discover how to integrate WhatsApp Marketing into your customer retention strategy. Record opening rates, personalization, engagement: explore the benefits and best practices for effectively retaining your users.

Create the perfect omnichannel customer journey from A to Z

30% of French people say they are more active in a loyalty program that offers the possibility of earning points online AND in-store. Discover how to implement an effective omnichannel customer journey.

The LTV/CAC ratio, the key indicator for your profitability

LTV/CAC ratio can transform your e-commerce strategy! Balance acquisition and retention to maximize each customer's value and attract investors. An essential reading for boosting your brand's growth.

6 steps to create an unforgettable customer experience

Customer experience: 3 phases, 6 pillars, 4 stages. Learn how to optimize every moment of the customer journey to exceed expectations, create memorable moments, and turn every interaction into a genuine opportunity for lasting engagement and loyalty.

Earned Media, the only strategy left when your budget crumbles

Earned media can increase your brand's visibility, but it also brings challenges. Find out how to make the most of it.

Loyoly is a loyalty and referral platform combined with UGCs, which helps to engage customers in 40+ ways to increase LTV and social proof, while reducing CAC.

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