Become a Customer Retention expert

Boost your ecommerce with 21 simple and effective tips to attract, convert and retain your customers. Ideal for all e-merchants + exclusive bonus tip!

Visual identity, value proposition, content, customer loyalty... Discover how to build a strong and coherent brand and bring your branding to life at every stage of the customer journey, from the first visit to long-term commitment.

Discover how social proof (customer reviews, UGC, recommendations, labels) influences purchasing decisions and boosts your conversions. Learn how to integrate it into your marketing strategy.

Using a loyalty program for a retail brand today? Our advice and levers to guide you in your evolution.

Fashion, beauty, food, sport... We analysed 80 loyalty programs. Discover the mechanisms that work and the KPIs to follow.

Customer loyalty statistics in 2025 and winning strategies to optimise retention. Analysis of key figures and advice for your brand.

Find out how a loyalty program in fashion can boost customer retention and sales. Examples, strategies, mistakes to avoid.

Consumer trends and expectations are changing, and companies must keep up. Here are the 4 major loyalty program trends you can't ignore.

Artificial intelligence (AI) is THE tech topic flooding the media, conversations, businesses and more. Let's explore how to use AI in e-commerce.