A well-timed campaign can do more than just boost sales, it can create lasting engagement and brand loyalty.

That’s why we created this E-commerce Calendar for 2025 to help you anticipate key moments, plan strategic campaigns, and make every date an opportunity to connect with your customers.

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A seamless, engaging, and rewarding CX can turn casual shoppers into loyal brand advocates.

But crafting an exceptional CX isn’t something you leave to chance. It takes strategy, creativity, and a deep understanding of what your audience really wants.

A referral program is one of the smartest ways to bring in quality leads and keep loyal fans coming back.

But here’s the catch: setting it up isn’t as easy as it sounds. You’ll need the right rewards, solid promotion, and a strategy to avoid common pitfalls.

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Still under-exploited, SMS and WhatsApp are full of potential for creating hyper-personalized links with your customers. With record opening rates, it's time to exploit them to boost your retention.

But how do you integrate them into your CRM strategy?

What attracts French consumers? And above all, what makes them (truly) remain loyal to a brand?

We conducted a survey of 1,016 French people aged 18 to 55.

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We've compiled the best of our +200 customers' loyalty programs, in an easy-to-read Notion doc you should keep close to you.

You'll find concrete examples of loyalty pages, missions, VIP Tiers, referral offers, rewards, and much more...